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FRANKIE BALLARD PERFORMS “HELLUVA LIFE”

FRANKIE BALLARD PERFORMS #1 SMASH “HELLUVA LIFE” ON NBC’S TODAY SHOW (4/2)
 
New Buzzworthy Album SUNSHINE & WHISKEY Available Now
Pictured L-R: Kathi Lee Gifford (co-host of NBC’s TODAY Show), Frankie Ballard, Hoda Kotb (co-host of  NBC’s TODAY Show)

Photo Credit: Courtesy of Sweet Talk Publicity
 
NASHVILLE, TN (April 2, 2014) – This morning (4/2), guitarist-singer Frankie Ballard performed his #1 smash “Helluva Life” on NBC’s TODAY Show. Watch via

http://www.today.com/entertainment/frankie-ballard-gives-klg-hoda-helluva-performance-2D79473515. The song, which has sold over 435,000 digital copies, marks Ballard’s first #1, and is the lead single from his new album, SUNSHINE & WHISKEY (Warner Bros. Records), available everywhere now.

 
The
Michigan native is currently touring all over the country and will join
Jake Owen’s DAYS OF GOLD Tour for select dates through the summer. His
dynamic set has caught the eye of many publications, including Country Weekly, who described the singer as “a true guitar hero,” and added that Ballard “exhibits an elegant supple style of playing rarely seen in these days of hard-rock country.”

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